Salesforce, customer experience agency Datarati and the University of News South Wales (UNSW) have hosted Australia's first Marketing Cloud Boot Camp for graduates.
The boot camp was designed to provide students with job-ready skills to support Salesforce’s partner ecosystem in identifying and hiring new talent and help close the skills gap in the industry.
"This boot camp is an example of industry action that's needed to ensure Australian graduates are globally competitive and skilled for the demands and opportunities of marketing during the Fourth Industrial Revolution," Datarati chairman Will Scully-Power says.